For my Thesis at Drexel, I created a fictitious paper company and supporting marketing material. Developed was a bounded paper swatch book, an informational coffee table book, four seasonal calendar pinups, and a 3D paper pop up display with knock down construction.

1920-1940 pin up girl art was used in the marketing campaign with the tag lines, "paper you just want to touch" and "As each girl has there own unique personality, so does our paper", giving human characteristics to paper products.